Focus on eyes! – Men 12th April 2018 | By Annika Pienaar One of the most important steps in treating male skin is to select a good eye cream, as ageing is first noticed in the eye area with the appearance of ‘ crows feet’. Here are a few eye creams preferred by men which will assist with fine lines and wrinkles in the eye area (crows feet), which is a common skin concern in men. • Obagi ELASTIderm Eye Serum Elastiderm eye serum refreshes the appearance of the delicate skin around the eye area. It reduce the appearance of periorbital fine lines and wrinkles and improves the appearance of dark under-eye circles. It is a lightweight serum in a rollerball dispenser • Neostrata Skin Active Intensive Eye Therapy Skin Active Intensive Eye Therapy is an advanced SynerG formulation aimed at building and plumping the delicate skin in the eye area. Apple Stem Cell Extract protects the longevity of the skin cells, while Peptides stimulate collagen production. It is a lightweight cream in a pump dispenser. • SkinCeuticals A.G.E. Eye Complex A.G.E. Eye Complex is a specially formulated eye cream that improves the appearance of puffiness, dark circles and crow’s feet, associated with the formation of advanced glycation end products during the ageing process. There is immediate enhanced radiance of tired, dull eyes. It is a cream which is rapidly absorbed into the eyelid skin and comes in a jar. • Neostrata Bionic eye cream plus Bionic Eye Cream Plus is a multi-functional eye cream that targets dark under-eye circles and reduces fine lines, wrinkles and puffiness. Vitamin K diminishes the appearance of dark circles, while the Lactobionic Acid prevents collagen breakdown, making the skin look and feel firmer. It is a lightweight cream in a tube. If you are still not sure about which eye cream to select or need advice on your skincare regimen, email Annika on firstname.lastname@example.org.